Rudolf Prins | Bcom Economics CFP®
Rudolf has been in the financial planning industry for more than 18 years. He Started at PSG Konsult and then moved to Discovery Invest and later Sanlam Investments as an investment specialist and regional sales executive.
In 2016 he joined Jeff as co-owner of what is now Lynnwood Wealth.
Rudolf is a registered certified financial planner and has also completed the Senior management development program at the University of Stellenbosch business school.
Jeff Senekal | Bcom Investment Planning PGDFP
Jeff have been part of Lynwood Wealth for the last 8 years.
After completing his studies in BCom Investment planning
at the University of Pretoria he joined his father Theo
Senekal in the financial and investment planning practice.
He has also completed his post graduate diploma in
financial planning through Kovsies.
Our financial planning and Investment business was started by our founder Theo Senekal.
Theo started his career as a liberty advisor and quickly became one of the top agents in the country. After
joining Sanlam in the early 2000’s he changed the company name to Lynnwood Bluestar and shifted the
focus of the business to investments and retirement and estate planning.
In 2014 Jeff Senekal joined his father in the business and in 2016 Rudolf Prins also joined the team from
Sanlam investments.
In 2021 Rudolf and Jeff decided to move the business from a advisor business to an independent financial
planning practice and partnered with Graviton Wealth Management as strategic partner.
Today the business is managed by Rudolf and Jeff and our focus has remained on providing excellent value
adding advice to our clients.
Latest News
Monthly Market Highlights – August 2024
9 Sep 2024
South Africa’s inflation eased to 4.6% in July, its lowest level in over three years, which has boosted consumer spending power. This…
Don’t be your own worst enemy in retirement
3 Sep 2024
Retirement is a major life transition where emotional and behavioral biases can significantly impact investment decisions, often leading to…
Mastering Financial Peaks and Valleys: Lynnwood Wealth’s Expert Guidance
30 Aug 2024
At Lynnwood Wealth, we believe that sophisticated advice can provide clarity even in life's simplest questions. With our expertise and…
Events that moved the market Q2 2024
14 Aug 2024
2023 had a massive impact on the global and local markets. It started off with the change made for the Energy Department to oversee Eskom,…
July 2024 Economic Review
14 Aug 2024
China continued to experience economic hardship in the first half of 2024, but the economy is still growing. GDP rose in Q2 2024, although…
Monthly Market Highlights – July 2024
13 Aug 2024
South Africa’s inflation rate fell slightly in June, reaching a six-month low. In the US, inflation also dropped slightly, slowing…
Two-pot system: The role of financial advisers
15 Jul 2024
South Africans are struggling to save for retirement, prompting a shift to a two-pot system for retirement funds starting 1 September 2024.…
June 2024 Economic Review
10 Jul 2024
June arrived with surprises from an interest rate cutting perspective. The European Central Bank (ECB) became the second major central bank…
AI and your practice: friend or foe?
9 Jul 2024
AI enhances business operations and client interactions, ensuring more face-to-face time with clients and better service delivery. It’s…
Monthly Market Highlights – June 2024
9 Jul 2024
In SA, real Gross Domestic Product (GDP) contracted marginally by 0.1% in Q1 2024, while the UK economy stalled in April due to wet…
Get in touch
Contact us or leave your details and we’ll get back to you.
T: 086 006 1066 | F: 086 688 8391
Email: info@lynfin.co.za